Online Dating Application Market Size to Record US$ 15.3 Bn through 2030

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The global Online Dating Application market size is expected to be worth around US$ 15.3 billion by 2030, according to a new report by Vision Research Reports.

The global Online Dating Application market size was valued at US$ 9.05 billion in 2020 and is anticipated to grow at a CAGR of 6.6% during forecast period 2021 to 2030.

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Report Coverage

Report Scope Details
Market Size US$ 15.3 Billion by 2030
Growth Rate CAGR of 6.6% From 2021 to 2030
Base Year 2021
Forecast Period 2021 to 2030
Segments Covered Revenue generation
Regional Scope North America, Europe, Asia Pacific, Latin America, Middle East & Africa
Companies Mentioned Tinder; Bumble; Plentyoffish; OkCupid; Badoo; Grindr LLC; eHarmony, Inc.; Spark Networks, Inc.; The Meet Group, Inc.; rsvp.com.au Pty Ltd.; Zoosk, Inc.; The League; Coffee Meets Bagel

Growth Factors

 The proliferation of smartphones and the increasing internet penetration are among the major factors that are expected to drive the growth of this market. The preference for online dating applications has been particularly growing in the wake of the outbreak of the COVID-19 pandemic. Several governments across the world have imposed lockdowns and restrictions on the movement of people and goods as part of the efforts to curb the spread of the coronavirus. Hence, individuals are resorting to online dating applications to connect with people and engage in personal relationships.

The growing trend among people, particularly young individuals, to prioritize their career over marriage and live alone also plays a key role in driving the popularity of online dating platforms. Several statistics have already highlighted the growing trend among individuals in different parts of the world to live alone.

By Revenue Generation Analysis

The subscription segment dominated the market in 2020 and accounted for a revenue share of more than 62.0%. The segment is also anticipated to grow at the highest CAGR over the forecast period. While several dating apps are offering most of their features for free, many others offer limited features for free usage and charge a subscription fee for premium features.

The 18 – 25 years age segment dominated the market in 2020 with a revenue share of more than 58.0%. Registrations of individuals belonging to the age group of 18-25 years on free dating apps have been growing, as these individuals spend a large amount of their time on the internet.

The outbreak of the pandemic has particularly induced a change in the attitude toward dating among women. The number of female users in India increased by 13% in 2020, according to the dating platform QuackQuack. Women are getting much more confident and comfortable while using dating apps.

The monthly subscription sub-segment is anticipated to grow at the highest CAGR over the forecast period. Monthly subscriptions allow users to try out the premium features before they can go for quarterly or annual subscriptions.

By Regional Analysis

North America dominated the global market in 2020 with a revenue share of over 35%. The proliferation of smartphones and the growing usage of the internet in the region is emerging as the key factor driving the market growth.

Although in several Asia Pacific countries, a casual approach to dating through dating apps is frowned upon; the popularity of these apps is growing in line with the increasing internet penetration and the rising usage of smartphones.

Key Players

  • Tinder
  • Bumble
  • Plentyoffish
  • OkCupid
  • Badoo
  • Grindr LLC
  • eHarmony, Inc.
  • Spark Networks, Inc.
  • The Meet Group, Inc.
  • rsvp.com.au Pty Ltd.
  • Zoosk, Inc.
  • The League
  • Coffee Meets Bagel

Market Segmentation

  • By Revenue
    • Subscription
      • Age
        • 18-25 years
        • 26-34 years
        • 35-50 years
        • Above 50 years
      • Gender
        • Male
        • Female
      • Type
        • Annually
        • Quarterly
        • Monthly
    • Advertisement
  • Regional
    • North America
      • U.S.
      • Canada
    • Europe
      • U.K.
      • Germany
      • France
      • Italy
      • Rest of Europe
    • Asia Pacific
      • China
      • India
      • Japan
      • Rest of Asia Pacific
    • Latin America
      • Brazil
      • Mexico
      • Rest of Latin America
    • Middle East & Africa
      • South Africa
      • Rest of Middle East & Africa

Table of Contents

Chapter 1.  Introduction

1.1.  Research Objective

1.2.  Scope of the Study

1.3.  Definition

Chapter 2.  Research Methodology

2.1.  Research Approach

2.2.  Data Sources

2.3.  Assumptions & Limitations

Chapter 3.  Executive Summary

3.1.  Market Snapshot

Chapter 4.  Market Variables and Scope

4.1.  Introduction

4.2.  Market Classification and Scope

4.3.  Industry Value Chain Analysis

4.3.1.    Raw Material Procurement Analysis

4.3.2.    Sales and Distribution Channel Analysis

4.3.3.    Downstream Buyer Analysis

Chapter 5.  Market Dynamics Analysis and Trends

5.1.  Market Dynamics

5.1.1.    Market Drivers

5.1.2.    Market Restraints

5.1.3.    Market Opportunities

5.2.  Porter’s Five Forces Analysis

5.2.1.    Bargaining power of suppliers

5.2.2.    Bargaining power of buyers

5.2.3.    Threat of substitute

5.2.4.    Threat of new entrants

5.2.5.    Degree of competition

Chapter 6.  Competitive Landscape

6.1.1.    Company Market Share/Positioning Analysis

6.1.2.    Key Strategies Adopted by Players

6.1.3.    Vendor Landscape

6.1.3.1.        List of Suppliers

6.1.3.2.        List of Buyers

Chapter 7.  Global Online Dating Revenue Generation Market, By Revenue Generation

7.1.  Online Dating Revenue Generation Market, by Revenue Generation, 2021-2030

7.1.1.    Subscription

7.1.1.1.        Market Revenue and Forecast (2017-2030)

7.1.2.    Advertisement

7.1.2.1.        Market Revenue and Forecast (2017-2030)

Chapter 8.  Global Online Dating Revenue Generation Market, Regional Estimates and Trend Forecast

8.1.  North America

8.1.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.1.2.    U.S.

8.1.3.    Rest of North America

8.1.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.  Europe

8.2.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.2.    UK

8.2.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.3.    France

8.2.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.2.4.    Rest of Europe

8.2.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.  APAC

8.3.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.2.    India

8.3.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.3.    China

8.3.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.4.    Japan

8.3.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.3.5.    Rest of APAC

8.3.5.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.  MEA

8.4.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.2.    GCC

8.4.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.3.    North Africa

8.4.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.4.    South Africa

8.4.4.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.4.5.    Rest of MEA

8.4.5.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.  Latin America

8.5.1.    Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.2.    Brazil

8.5.2.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

8.5.3.    Rest of LATAM

8.5.3.1.        Market Revenue and Forecast, by Revenue Generation (2017-2030)

Chapter 9.    Company Profiles

9.1.  Tinder

9.1.1.    Company Overview

9.1.2.    Product Offerings

9.1.3.    Financial Performance

9.1.4.    Recent Initiatives

9.2.  Bumble

9.2.1.    Company Overview

9.2.2.    Product Offerings

9.2.3.    Financial Performance

9.2.4.    Recent Initiatives

9.3.  Plentyoffish

9.3.1.    Company Overview

9.3.2.    Product Offerings

9.3.3.    Financial Performance

9.3.4.    Recent Initiatives

9.4.  OkCupid

9.4.1.    Company Overview

9.4.2.    Product Offerings

9.4.3.    Financial Performance

9.4.4.    Recent Initiatives

9.5.  Badoo

9.5.1.    Company Overview

9.5.2.    Product Offerings

9.5.3.    Financial Performance

9.5.4.    Recent Initiatives

9.6.  Grindr LLC

9.6.1.    Company Overview

9.6.2.    Product Offerings

9.6.3.    Financial Performance

9.6.4.    Recent Initiatives

9.7.  eHarmony, Inc.

9.7.1.    Company Overview

9.7.2.    Product Offerings

9.7.3.    Financial Performance

9.7.4.    Recent Initiatives

9.8.  Spark Networks, Inc.

9.8.1.    Company Overview

9.8.2.    Product Offerings

9.8.3.    Financial Performance

9.8.4.    Recent Initiatives

9.9.  The Meet Group, Inc.

9.9.1.    Company Overview

9.9.2.    Product Offerings

9.9.3.    Financial Performance

9.9.4.    Recent Initiatives

9.10.              rsvp.com.au Pty Ltd.

9.10.1.  Company Overview

9.10.2.  Product Offerings

9.10.3.  Financial Performance

9.10.4.  Recent Initiatives

Chapter 10.  Research Methodology

10.1.              Primary Research

10.2.              Secondary Research

10.3.              Assumptions

Chapter 11.  Appendix

11.1.              About Us

11.2.              Glossary of Terms

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Daksh

Daksh is an SEO Analyst having 3 years of experienced. we can quickly understand and support initiatives that will contribute to the goals and success of client campaigns. and also Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.

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