Home Bedding Market

Home Bedding Market to Hit $150.01Billion By 2030

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The global Home Bedding market size is expected to be worth around US$ 150.01 billion by 2030, according to a new report by Vision Research Reports.

The global Home Bedding market size was valued at US$ 73.88 billion in 2020 and is anticipated to grow at a CAGR of 9.04% during forecast period 2021 to 2030.

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Growth Factors

The market is driven by the increasing consumer preference for adjustable beds, which has progressed in the lockdown caused by Covid-19 as an aid to suitably adjust the work-from-home culture. This trend has risen the penetration of customizable mattresses and bed linens, thereby boosting the market growth. Higher residential growth across regions indicating rising housing construction as well as housing permits is bound to revamp the market demand.

According to the Federal Statistical Office (Destatis), the construction of a total of 32,500 dwellings was permitted in Germany in November 2020. Compared with the corresponding period of 2019, this is an increase of 8.9% or 2,700 dwellings. However, the industry also faces significant instances of uncertainties projected by the International Sleep Products Association in 2018. For instance, the U.S. mattress industry has been affected by international trade. While imports of finished mattresses have continued to surge, their long-term significance is complicated by both higher tariffs on finished mattresses and many components, and a pending antidumping investigation on mattresses from China.

Report Highlights

The bed linen segment held the largest share of 31.6% in 2020 and is expected to witness the fastest growth over the forecast period. Bed linens include bed sheets, bed covers, pillow covers, and duvet covers. A rapid shift in consumer preferences toward quality and sustainable linens for healthier bed, greater comfort, and durability is a key factor boosting the segment growth. Organic cotton bedding has been gaining increased popularity over the past decade as people have become more aware. Organic cotton sheets are hypoallergenic largely due to the lack of chemical additives. Those with chemical sensitivities can find that non-organic sheets will cause skin or respiratory reactions. As innovative and customized home furnishings are gaining traction, particularly for festive interiors, retailers are increasing their offerings with the launch of festive cushions, duvet and pillow sets, throws, and even curtains to increase profits around the Christmas period.

Furthermore, novelty bedding sets have gained higher penetration among consumers, thus retailers are increasing their offerings to over thirty different sets. Other than this, a surge in the popularity of weighted blankets has risen the product adoption, therefore the blankets segment is expected to expand at a CAGR of 9.0% from 2021 to 2028. For instance, Gravity Blanket racked up more than USD 4 million on its Kickstarter campaign in 2017, and saves for weighted blankets were up a whopping 259% in 2018, according to Pinterest. The search engine also noted there was a 79% increase in search for chunky blankets, according to a blog by NBC Universal in 2018.

The offline distribution channel held the largest share of 68.9% in 2020. Offline channel is preferred by shoppers as it facilitates the consumers to have a first-hand look at the products, which helps in an easy inspection of the quality and materials. With the help of traditional brick and mortar stores, the brands have been able to create a unique experience for the customers. Since home linens and bedding items are necessary, consumers always buy, ensuring at least a base level of demand from season to season and year to year.

In addition, discounted prices and budget-friendly offers provided by retailers drive more customer footfall in these stores. The availability of various home bedding products at a cheaper rate offered by local manufacturers is also likely to attract a greater number of customers to supermarkets and hypermarkets.

The online distribution channel is expected to register the fastest CAGR of 10.2% from 2021 to 2030. With the advent of online retailers and the increased efficiency of e-commerce sites, consumers are making fewer trips to brick-and-mortar stores. This is a potential advantage for both online-only and hybrid retailers who consistently seek new ways to streamline their distribution and fulfillment models. As the direct-to-consumer channel has increased substantially, retailers harness the consumer desire to shop online while reducing overhead and inventory costs.

Asia Pacific accounted for the largest share of 39.2% in 2020 and is expected to witness the fastest growth over the forecast period. Influential factors leading to the dominance of the regional market include expanding retail networks, rise in the affluent middle-class population, rising consumer preference for superior quality and luxurious bedding products to compliment the interiors, and growing household ownerships, especially among the millennials. Moreover, a rise in the number of nuclear households is expected to contribute to the regional market growth. In the 2019 budget, Canada Mortgage and Housing Corporation announced plans to spend USD 943 million in the period 2019-2022 to provide financial assistance to first-time home buyers.

Key Players

  • Acton & Acton Ltd.
  • American Textile Company
  • Beaumont & Brown Ltd
  • Boll & Branch LLC
  • WestPoint
  • Pacific Coast Feather Company
  • Hollander
  • Portico Inc.
  • Crane & Canopy
  • Bombay Dyeing

Market Segmentation

  • Type Outlook 
    • Mattress
    • Bed Linen
    • Pillows
    • Blankets
    • Others
  • Distribution Channel Outlook 
    • Offline
    • Online
  • Regional Outlook 
    • North America
      •  U.S.
    • Europe
      • Germany
      • U.K.
    • Asia Pacific
      • China
      • India
    • Central & South America
      • Brazil
    • Middle East & Africa

Table of Contents

Chapter 1.  Introduction

1.1.  Research Objective

1.2.  Scope of the Study

1.3.  Definition

Chapter 2.  Research Methodology

2.1.  Research Approach

2.2.  Data Sources

2.3.  Assumptions & Limitations

Chapter 3.  Executive Summary

3.1.  Market Snapshot

Chapter 4.  Market Variables and Scope

4.1.  Introduction

4.2.  Market Classification and Scope

4.3.  Industry Value Chain Analysis

4.3.1.    Raw Material Procurement Analysis

4.3.2.    Sales and Distribution Channel Analysis

4.3.3.    Downstream Buyer Analysis

Chapter 5.  Market Dynamics Analysis and Trends

5.1.  Market Dynamics

5.1.1.    Market Drivers

5.1.2.    Market Restraints

5.1.3.    Market Opportunities

5.2.  Porter’s Five Forces Analysis

5.2.1.    Bargaining power of suppliers

5.2.2.    Bargaining power of buyers

5.2.3.    Threat of substitute

5.2.4.    Threat of new entrants

5.2.5.    Degree of competition

Chapter 6.  Competitive Landscape

6.1.1.    Company Market Share/Positioning Analysis

6.1.2.    Key Strategies Adopted by Players

6.1.3.    Vendor Landscape

6.1.3.1.        List of Suppliers

6.1.3.2.        List of Buyers

Chapter 7.  Global Home Bedding Market, By Material Type

7.1.  Home Bedding Market, by Material Type, 2021-2030

7.1.1.    Mattress

7.1.1.1.        Market Revenue and Forecast (2016-2030)

7.1.2.    Bed Linen

7.1.2.1.        Market Revenue and Forecast (2016-2030)

7.1.3.    Pillows

7.1.3.1.        Market Revenue and Forecast (2016-2030)

7.1.4.    Blankets

7.1.4.1.        Market Revenue and Forecast (2016-2030)

7.1.5.    Others

7.1.5.1.        Market Revenue and Forecast (2016-2030)

Chapter 8.  Global Home Bedding Market, By Distribution Channel

8.1.  Home Bedding Market, by Distribution Channel, 2021-2030

8.1.1.    Offline

8.1.1.1.        Market Revenue and Forecast (2016-2030)

8.1.2.    Online

8.1.2.1.        Market Revenue and Forecast (2016-2030)

Chapter 9.  Global Home Bedding Market, Regional Estimates and Trend Forecast

9.1.  North America

9.1.1.    Market Revenue and Forecast, by Material Type (2016-2030)

9.1.2.    Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.1.3.    U.S.

9.1.3.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.1.3.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.1.4.    Rest of North America

9.1.4.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.1.4.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.2.  Europe

9.2.1.    Market Revenue and Forecast, by Material Type (2016-2030)

9.2.2.    Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.2.3.    UK

9.2.3.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.2.3.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.2.4.    Germany

9.2.4.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.2.4.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.2.5.    France

9.2.5.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.2.5.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.2.6.    Rest of Europe

9.2.6.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.2.6.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.3.  APAC

9.3.1.    Market Revenue and Forecast, by Material Type (2016-2030)

9.3.2.    Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.3.3.    India

9.3.3.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.3.3.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.3.4.    China

9.3.4.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.3.4.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.3.5.    Japan

9.3.5.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.3.5.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.3.6.    Rest of APAC

9.3.6.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.3.6.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.4.  MEA

9.4.1.    Market Revenue and Forecast, by Material Type (2016-2030)

9.4.2.    Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.4.3.    GCC

9.4.3.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.4.3.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.4.4.    North Africa

9.4.4.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.4.4.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.4.5.    South Africa

9.4.5.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.4.5.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.4.6.    Rest of MEA

9.4.6.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.4.6.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.5.  Latin America

9.5.1.    Market Revenue and Forecast, by Material Type (2016-2030)

9.5.2.    Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.5.3.    Brazil

9.5.3.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.5.3.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

9.5.4.    Rest of LATAM

9.5.4.1.        Market Revenue and Forecast, by Material Type (2016-2030)

9.5.4.2.        Market Revenue and Forecast, by Distribution Channel (2016-2030)

Chapter 10.  Company Profiles

10.1.              Acton & Acton Ltd.

10.1.1.  Company Overview

10.1.2.  Product Offerings

10.1.3.  Financial Performance

10.1.4.  Recent Initiatives

10.2.              American Textile Company

10.2.1.  Company Overview

10.2.2.  Product Offerings

10.2.3.  Financial Performance

10.2.4.  Recent Initiatives

10.3.              Beaumont & Brown Ltd

10.3.1.  Company Overview

10.3.2.  Product Offerings

10.3.3.  Financial Performance

10.3.4.  Recent Initiatives

10.4.              Boll & Branch LLC

10.4.1.  Company Overview

10.4.2.  Product Offerings

10.4.3.  Financial Performance

10.4.4.  Recent Initiatives

10.5.              WestPoint

10.5.1.  Company Overview

10.5.2.  Product Offerings

10.5.3.  Financial Performance

10.5.4.  Recent Initiatives

10.6.              Pacific Coast Feather Company

10.6.1.  Company Overview

10.6.2.  Product Offerings

10.6.3.  Financial Performance

10.6.4.  Recent Initiatives

10.7.              Hollander

10.7.1.  Company Overview

10.7.2.  Product Offerings

10.7.3.  Financial Performance

10.7.4.  Recent Initiatives

10.8.              Portico Inc.

10.8.1.  Company Overview

10.8.2.  Product Offerings

10.8.3.  Financial Performance

10.8.4.  Recent Initiatives

10.9.              Crane & Canopy

10.9.1.  Company Overview

10.9.2.  Product Offerings

10.9.3.  Financial Performance

10.9.4.  Recent Initiatives

10.10.           Bombay Dyeing

10.10.1.               Company Overview

10.10.2.               Product Offerings

10.10.3.               Financial Performance

10.10.4.               Recent Initiatives

Chapter 11.  Research Methodology

11.1.              Primary Research

11.2.              Secondary Research

11.3.              Assumptions

Chapter 12.  Appendix

12.1.              About Us

Glossary of Terms

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