Covid-19 Impact on Air Purifier Market Size To Reach $32.80 Bn By 2030


The global Air Purifier market size is expected to be worth around US$ 32.80 billion by 2030, according to a new report by Vision Research Reports.

The global Air Purifier market size was valued at US$ 10.67 billion in 2020 and is anticipated to grow at a CAGR of 10.03% during forecast period 2021 to 2030.

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Growth Factors

The market for air purifiers is primarily driven by increasing air pollution levels, coupled with the outbreak of the COVID-19 pandemic and the rising awareness pertaining to the benefits of air purifiers.

Air purifiers assist in eliminating various health hazards caused by poor air quality by removing contaminants, including dust, smoke, and pollen. In addition, these products aid people suffering from asthma, airborne allergies, and other respiratory conditions. Thus, increasing health awareness among consumers is expected to drive the product demand over the forecast period.

Lockdown measures to curb the spread of COVID-19, coupled with the stay-at-home and work-from-home norms, have boosted the demand for air purifiers in residential applications. Furthermore, the demand for air purifiers increased in healthcare and other commercial facilities amidst the pandemic owing to their ability to limit the spread of infectious diseases.

New product developments and technological advancements amid the COVID-19 pandemic are anticipated to augment the market growth. For instance, in September 2020, Aurabeat Technology Limited, a Hong Kong-based company, introduced Aurabeat AG+ Silver Ion Plasma Sterilization Air Purifier, which can eliminate more than 99.9% of COVID-19 within 30 minutes.

Report Highlights

HEPA led the market and accounted for a 39.9% share of the global revenue in 2020. HEPA filters are highly efficient in trapping airborne particles, including pollen, dust, smoke, and bio-contaminants. The high quality and reliability of HEPA filters to remove airborne particles are likely to spur product penetration in the global market.

Activated charcoal filters constitute small pieces of carbon in powdered blocks or granular form, specially treated with oxygen, to open the pores of carbon atoms. This aids in increasing the carbon surface area and making it porous, thereby augmenting its ability to absorb airborne particles. These filters are used for absorbing gases and odors from cooking, mold, chemicals, pets, and smoke.

The ionic filters segment is likely to expand at a CAGR of 8.3% over the forecast period. Ionic filters are not required to be replaced frequently, thereby increasing their penetration in the market. However, the generation of ionized air along with ozone during the purification process is responsible for causing respiratory issues, such as asthma, which, in turn, is expected to limit the technology application.

Other air purification technologies include UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, and electrostatic precipitators. Photocatalytic oxidation technology exhibits the ability to convert fine particles up to 0.1 micron and toxic gases to other safer compounds. This technology destroys volatile organic compounds (VOCs), microbes, and chemically active compounds (CACs).

The commercial application segment led the market and accounted for a 54.4% share of the global revenue in 2020. Commercial applications of air purifiers include hospitals, offices, hotels, educational centers, movie theaters, shopping malls, conference centers, and other recreational facilities. Air purifiers with activated carbon and HEPA are used in hotels and restaurants for removing airborne particulates, smoke, and odor from the air, thereby improving the air quality in the establishments.

Air purifiers are used in dental and medical laboratories, veterinary hospitals, boarding kennels, animal kennels, clinics, and hospitals to remove allergens, airborne pathogens, and odor from the air and maintain indoor air quality for patients as well as employees working in these facilities. The ability of air purifiers to limit the spread of infectious diseases has resulted in its augmenting demand during the COVID-19 pandemic in various healthcare facilities globally.

The industrial application segment is likely to expand at a CAGR of 5.7% over the forecast period. Air purifiers are used in several industries, including food and beverage, printing, power plants, chemical, petrochemical, and manufacturing. Air purifiers help eliminate weld smoke, asbestos, construction dust, and other particles that are harmful to employees and have an adverse impact on the environment if untreated.

Air purifiers are used in households for removing pollutants from indoor air. Rising awareness pertaining to the risk of VOCs, smoke particles, and other particulate matter to human health has boosted the adoption of air purifiers in residential applications. In addition, the containment measures to limit the spread of COVID-19 have resulted in people staying at home. This, in turn, has boosted the demand for air purifiers in residential applications.

Asia Pacific dominated the market and accounted for a 41.6% share of the global revenue in 2020. This is attributed to several factors including rapid urbanization and industrialization, along with a growing population with increased disposable income. Moreover, rising smog and air pollution cases, especially in countries such as India and China, are expected to increase the adoption of air purifiers, thereby complementing the regional market growth.

The growing urbanization, political policies, and increasing industrialization are some of the factors that have affected the ecological balance and deteriorated the quality of air in South Korea. Rising awareness about health hazards and diseases caused due to exposure to harmful particulates at workplaces or homes is anticipated to positively impact the market growth in the country.

The North American market is anticipated to expand at a CAGR of 8.8% over the forecast period. Air quality policies such as establishing national ambient air quality standards by the U.S. EPA, the U.S. Clean Air Act, and comprehensive strategies for emission reduction by Environment Canada are expected to offer new opportunities for air purifier manufacturers.

Report Coverage Details
Market Size US$ 32.80 billion by 2030
Growth Rate CAGR of 10.03% From 2021 to 2030
Base Year 2020
Segments Covered Product, Mounting Type, Technology, End User, Distribution Channel, Region
Companies Mentioned Honeywell International, Inc., IQAir, Koninklijke Philips N.V., Unilever PLC, Sharp Electronics Corporation, Samsung Electronics Co., Ltd., LG Electronics, Panasonic Corporation, Whirlpool Corporation, Dyson, Carrier

Key Players

  • Honeywell International, Inc.
  • IQAir
  • Koninklijke Philips N.V.
  • Unilever PLC
  • Sharp Electronics Corporation
  • Samsung Electronics Co., Ltd.
  • LG Electronics
  • Panasonic Corporation
  • Whirlpool Corporation
  • Dyson
  • Carrier

Market Segmentation

By Mounting Type

  • Fixed
  • Portable

By Product Type

  • Upper Air
  • In-duct
  • Self Contained/Standalone
  • Others (Coil & Drain Pans, etc.)

By Technology Type 

  • High-efficiency Particulate Air (HEPA)
  • Activated Carbon
  • Ionic Filters
  • Others

By Distribution Channel

  • Online
    • Company Owned Websites
    • eCommerce Websites
  • Offline
    • Hypermarkets/Supermarkets
    • Specialty Stores
    • Others (Retail Stores, etc.)

Application Outlook

    • Commercial
      • Retail Shops
      • Offices
      • Healthcare Facilities
      • Hospitality
      • Schools & Educational Institutions
      • Laboratories
      • Transport
      • Others
    • Residential
    • Industrial

Regional Outlook 

    • North America
      • The U.S.
      • Canada
      • Mexico
    • Europe
      • Germany
      • France
      • The U.K.
    • Asia Pacific
      • China
      • Japan
      • South Korea
      • Singapore
      • Malaysia
    • Central & South America
      • Brazil
    • Middle East & Africa
      • Saudi Arabia

The study objectives of this report are:

  • To analyze and study the global market capacity, production, value, consumption, status (2017-2020) and forecast (2021-2030);
  • Focuses on the key manufacturers, to study the capacity, production, value, market share and development plans in future.
  • Comprehensive company profiles covering the product offerings, key financial information, recent developments, SWOT analysis, and strategies employed by the major market players
  • To define, describe and forecast the market by type, application and region.
  • To analyze the global and key regions market potential and advantage, opportunity and challenge, restraints and risks.
  • To identify significant trends and factors driving or inhibiting the market growth.
  • To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
  • To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
  • To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market
  • To strategically profile the key players and comprehensively analyze their growth strategies.

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