According to Precedence Research, the global A2 milk market was estimated at US$ 8.21 billion in 2020 and is projected to reach US$ 25.04 billion by 2030, registering a CAGR of 18.6 % from 2021 to 2030. The report contains 150+ pages with detailed analysis.
The report provides the overall revenue of the global A2 milk market from 2017 to 2030, considering 2020 as the base year and 2030 as the forecast year. The study includes drivers and restraints of this global market. It offers a thorough analysis of the market revenue status, growth, future trends, and forecast of the global A2 milk market for the period from 2017 to 2030.
Milk consists of various nutrients like fats, vitamins, proteins, minerals which are essential for human body in various biological processes. From these various nutrients, protein is used in various purposes, like making enzymes, hormones, muscles, strengthening bones etc. The two chief proteins found in milk are whey and casein. Casein is present at around 80% in cow’s milk and contains all the vital amino acids. Conventional cows’ milk contains two types of casein proteins namely A1 beta casein and A2 beta casein. Beta-casomorphin-7 is an opioid peptide discharged during the absorption of A1 beta-casein. This is a key reason why conventional milk is regarded as less robust than the A2 milk. Some research groups propose that BCM-7 might be connected to heart disease, digestive problems, type 1 diabetes, autism, and infant death.
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Scope of the Study
This market report studies market dynamics, status and outlook especially in North America, Europe and Asia-Pacific, Latin America, Middle East and Africa. This research report offers scenario and forecast (revenue/volume), and categorizes market by players, product, application, and region. This report also studies global market prominence, competitive landscape, market share, growth rate market dynamics such as drivers, restraints and opportunities, and distributors and sales channel.
This research study also integrates Industry Chain analysis and Porter’s Five Forces Analysis. Further, this report offers competitive scenario which comprises collaborations, market concentration rate and expansions, mergers & acquisitions undertaken by companies.
Factors such as increasing preference for A2 milk, growing use of A2 milk in infant formula, increasing health consciousness, rapid spread of knowledge related to health and well-being through social media platforms along with traditional advertising mediums, increase in consumer spending in developing regions, rise in disposable income, increasing preference for sustainable and organic products, and launch of new products by multinationals are driving the growth of A2 milk market. Moreover, introduction of food and beverage policies, that mandate the companies to display ingredients and nutritional values on product packaging, are playing a major role in helping the consumers to opt for healthier alternatives.
Research studies have shown increase in gastrointestinal related problems in some people on consuming A1 beta casein containing milk. Also, the consumption of A2 milk indicated minimal or no gastrointestinal problems or discomfort. A2 milk is easily digested as compared to A1 milk, and thus is being wide preferred over A1 milk across the globe leading to market growth. A2 milk has nutritional benefits such as higher protein content, easy digestibility, rich source of calcium, essential vitamins and minerals etc. and is also free of antibiotics and hormones. Due to such health advantages a surge in demand for A2 milk is being observed globally. Also increasing health awareness and growing disposable income has led to preference for A2 milk over conventional milk. A2 milk is also being preferred for manufacturing other dairy products as well as infant formula due to easy digestibility and other health benefits. The increasing demand for dairy products thus augments the demand for A2 milk globally.
- Among the A2 milk form segment, liquid dominated the overall market in 2020. High consumption rate and convenience are the foremost factors attributing to its large market share.
- The milk-based beverages segment accounted for the major share of revenue in the application segment with more than 45% share in 2020 due to high use of A2 milk in the manufacturing of beverages. Infant formula segment is anticipated to grow at the uppermost CAGR through the forecast duration.
- Carton packaging accounted for the largest revenue in the packaging segment. Low cost and ease of transportation is the key reason for high market share. The use of environment-friendly raw materials for the production of cartons is expected to assist the packaging type to retain its market dominance.
- The a2 Milk Company Limited and Fonterra accounted for a significant share of the global A2 milk market in 2020.
The industrial report mentions the influence of the ongoing COVID-19 pandemic. The outbreak has caused disturbances in several industries and has hammered the logistics, resulting in delayed deliveries and cancellation of product demand. The A2 milk report proficiently explains the resulting factors and concerns of manufacturers. Researchers have also well-explained how the producers and providers will tackle the ongoing epidemic and the key strategies to be adopted post-pandemic for turning their businesses back to normal.
The report includes information for Asia Pacific, North America, Latin America, Europe, Middle East, and Africa. In 2020, the Asia Pacific region dominated the worldwide market with a market share of higher than 41%. China and India indicated the highest slice in Asia Pacific principally due to increasing health awareness. Moreover, rising disposable income also supported the high market portion of the African region.
Europe was the subsequent significant market chiefly due to presence of highly developed dairy industry. Growing use of A2 milk in bakery and confectionary products in the European region is also expected to boost the demand for A2 milk in the anticipated time-span. The Asia Pacific region is projected to grow at the highest CAGR of around 18.5% in the estimate period. Africa, Latin America, and Middle Eastern regions are expected to display noticeable growth in the forecast duration.
Key Market Players and Strategies:
Leading competitors contending in the global A2 milk market are as follows:
- Fonterra Co-operative Group
- Amul (GCMMF)
- The a2 Milk Company Limited
- Freedom Foods Group Limited
- Nestlé S.A.
Increased spending on research and development along with mergers, acquisitions, and collaborations are the important strategies taken up by manufacturers operating in the global A2 milk market. Moreover, leading companies are investing heavily on research for the development of new processing methods. In January 2021, A2 Milk Co. broadcasted the completion of a due diligence procedure for the acquisition of a controlling interest in Mataura Valley Milk.
Recent Developments in Global A2 Milk Market:
- In December 2019, the a2 milk company entered into collaboration with Yuhan pharmaceuticals to introduce a2 Platinum infant formulation products in South Korea.
- In June 2018, the a2 milk company broadcasted the launch of premium a2 Milk powder in combination with Mānuka honey, uniting the benefits of the Mānuka honey UMF 10+ from New Zealand with unadulterated and organic A2 milk for a pleasant and calcium-abundant beverage.
Major Market Segments Covered:
- Infant Formula
- Milk-based Beverages
- Bakery & Confectionery
- Dairy Products
- Carton Packaging
- Glass Bottles
- Plastic Pouches & Bottles
By Distribution Channel
- Online Stores
- Grocery and Convenience Stores
- Hypermarkets and Supermarkets
- North America
- United Kingdom
- Rest of Europe
- Asia Pacific
- Southeast Asia
- Rest of Asia Pacific
- Latin America
- Rest of Latin America
- Middle East & Africa (MEA)
- North Africa
- South Africa
- Rest of Middle East & Africa
Why should you invest in this report?
If you are aiming to enter the global A2 milk market, this report is a comprehensive guide that provides crystal clear insights into this niche market. All the major application areas for A2 milk are covered in this report and information is given on the important regions of the world where this market is likely to boom during the forecast period of 2021-2030 so that you can plan your strategies to enter this market accordingly.
Besides, through this report, you can have a complete grasp of the level of competition you will be facing in this hugely competitive market and if you are an established player in this market already, this report will help you gauge the strategies that your competitors have adopted to stay as market leaders in this market. For new entrants to this market, the voluminous data provided in this report is invaluable.
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